The home of Mix Publications, bringing you all the latest colour and design trend information!
During the award ceremony of PrintStars 2013, Lechte and Global Color Research won the gold awards for the concept, creation and production of ‘Inspiring Cultures Trendboo‘ for Comex Group / Mexico in the category ‘catalogue‘ and the ‘special award for the most innovative media production in 2013′. With this award, the leading developer and manufacturer of PoS material in Emsdetten/Germany, continues its long success story in the most prestigous awards in the printing industry as well in 2013.
This trendbook for the leading Latin American paint company is developed annually by Global Color Research and distributed to the key accounts of Comex twelve months ahead of the season. The most relevant information is gathered to create color palettes and inspiration for architects, based on Global Color Research’s reliable forecasts of upcoming changes in values and lifestyles. This highly inspirational information is then put into impressive media by Lechte by combining multiple production techniques and using their high-end Xact technology to achieve visual impact and special effects.
Specifically the special award for the most innovative media production in 2013 reflects the recognition of those unique synergies, which Silfox Group achieved through combining the multi discipline knowledge and services of their individual companies and units under one roof, called the ‘POS Factory’.